The Times Australia
The Times World News

.

NZ’s clean car discount is a turn in the right direction, but how much will it drive consumer demand?

  • Written by Basil Sharp, Professor of Energy Economics, University of Auckland
NZ’s clean car discount is a turn in the right direction, but how much will it drive consumer demand?

New Zealand faces two enormous challenges if it is to meet its international climate change commitments under the Paris Agreement[1]: biogenic methane emissions from agriculture, and carbon emissions from industry and transport.

For now, there seems little prospect of significantly reducing agricultural emissions, short of reducing actual livestock numbers, because the technology is currently not available. The same can’t be said for decarbonising industry and transport.

The question is, how best to do that. Carbon emissions are currently priced by the emissions trading scheme (ETS[2]), but in its present form this can’t provide the financial incentives to decarbonise within the timeframe recommended[3] by the Climate Change Commission.

To meet the government’s target of reducing greenhouse gas emissions to 30% below 2005 levels by 2030, other market mechanisms will be required. Hence the recently announced “feebate[4]” scheme to encourage a transition to electric and cleaner hybrid or conventional vehicles.

There’s no doubt the technology exists to transition industry and transport to a low-carbon future. For industry, electricity and possibly hydrogen are the obvious substitutes for coal and gas.

Decarbonising transport is also technically feasible, but creating the right incentives remains a challenge. While taxes on petrol and diesel already include a price on carbon, demand is relatively insensitive to price, regardless of global costs and local taxes.

Read more: Climate policy that relies on a shift to electric cars risks entrenching existing inequities[5]

The new rebate policy simply switches the focus from fossil fuel energy for internal combustion-powered transport to electricity-powered transport.

Ironically, this reverses what happened when hybrid electric vehicles were first produced[6] in the late 19th century. Mass production of cars and cheap oil put an end to that early form of EV. Back to the future!

How will consumers respond?

Reducing the price of EVs by lowering the government’s tax take and increasing the levy on certain classes of fossil-fuelled vehicles is a bold initiative — but also something of an experiment. The outcome will depend on the extent to which the rebate increases consumer demand.

New Zealand has one of the highest rates of car ownerships in the world — close to 0.8 vehicles per person[7]. EVs are becoming more popular but still account for less than 1% of the market. Higher uptake depends on a range of variables.

Most car manufacturers are moving into the production of EVs. Although this will occur at scale, we can’t be sure the vehicles will become cheaper, particularly if recent price spikes in raw material markets continue.

Read more: NZ's Climate Change Commission needs to account for the huge potential health benefits of reducing emissions[8]

New Zealand is also at the end of the supply chain, making us price takers in the global market for new EVs. The supply of second-hand EVs from Japan will depend on how often owners replace their vehicles.

On the demand side, the feebate initiative will change the relative price of cars and should increase sales. By how much and over what period is harder to predict.

New Zealanders’ ability to pay for EVs is perhaps more significant. New Zealand is not a high-income economy, and this will probably have a greater bearing on uptake. Even a second-hand vehicle at NZ$25,000 is beyond the reach of many households.

If demand turns out to be relatively insensitive to a change in price, further policy adjustments will be needed. This, of course, opens up the possibility of future governments altering the entire course of transport decarbonisation policy.

Read more: As NZ gets serious about climate change, can electricity replace fossil fuels in time?[9]

A nudge in the right direction

Economies are complex interdependent systems. The rebate scheme is a policy “nudge”, but clearly public transport, cycling and walking should be part of a broader set of policies aimed at getting people out of private motor vehicles.

Furthermore, the impact on electricity prices remains unclear. About 80-85% of New Zealand’s electricity comes from renewable sources. Timely investment in wind, geothermal and stored hydro can add to supply in the future, and the current government wants to see 100% renewable electricity[10] generation by 2030.

Paradoxically, however, transitioning to a low-carbon economy will most likely result in higher electricity bills. Bringing additional generation capacity on line, increased demand from transitioning industry and transport to electric, and the prospect of producing green hydrogen from renewable sources, will all drive up prices.

Nevertheless, New Zealand’s endowment of renewable resources positions it well to meet its obligations under the Paris Agreement. But achieving the 2030 target remains a huge challenge. The rebate scheme is but a step in that direction.

Read more https://theconversation.com/nzs-clean-car-discount-is-a-turn-in-the-right-direction-but-how-much-will-it-drive-consumer-demand-162751

Times Magazine

Building an AI-First Culture in Your Company

AI isn't just something to think about anymore - it's becoming part of how we live and work, whether we like it or not. At the office, it definitely helps us move faster. But here's the thing: just using tools like ChatGPT or plugging AI into your wo...

Data Management Isn't Just About Tech—Here’s Why It’s a Human Problem Too

Photo by Kevin Kuby Manuel O. Diaz Jr.We live in a world drowning in data. Every click, swipe, medical scan, and financial transaction generates information, so much that managing it all has become one of the biggest challenges of our digital age. Bu...

Headless CMS in Digital Twins and 3D Product Experiences

Image by freepik As the metaverse becomes more advanced and accessible, it's clear that multiple sectors will use digital twins and 3D product experiences to visualize, connect, and streamline efforts better. A digital twin is a virtual replica of ...

The Decline of Hyper-Casual: How Mid-Core Mobile Games Took Over in 2025

In recent years, the mobile gaming landscape has undergone a significant transformation, with mid-core mobile games emerging as the dominant force in app stores by 2025. This shift is underpinned by changing user habits and evolving monetization tr...

Understanding ITIL 4 and PRINCE2 Project Management Synergy

Key Highlights ITIL 4 focuses on IT service management, emphasising continual improvement and value creation through modern digital transformation approaches. PRINCE2 project management supports systematic planning and execution of projects wit...

What AI Adoption Means for the Future of Workplace Risk Management

Image by freepik As industrial operations become more complex and fast-paced, the risks faced by workers and employers alike continue to grow. Traditional safety models—reliant on manual oversight, reactive investigations, and standardised checklist...

The Times Features

Ricoh Launches IM C401F A4 Colour MFP to Boost Speed and Security in Hybrid Workplaces

Ricoh, a leading provider of smart workplace technology, today launched the RICOH IM C401F, an enterprise-grade A4 colour desktop multifunction printer (MFP) designed for Austral...

Why Diversification Still Matters in a Volatile Economy

Market volatility, geopolitical conflicts, inflation fears—these are only some of the wild cards that render the current financial environment a tightrope to walk. Amidst all thi...

Specialised nutrition gains momentum in supporting those living with early Alzheimer's disease

With high public interest in Alzheimer’s disease, there is growing awareness of the important role nutrition plays in supporting memory and cognitive function in people diagnosed...

From clinics to comfort: how sleep retreats are redefining care in Australia

Australia is amid a sleep health crisis. Nearly 40% of adults report inadequate sleep, and the consequences are far-reaching, impacting everything from cardiovascular health to...

Is our mental health determined by where we live – or is it the other way round? New research sheds more light

Ever felt like where you live is having an impact on your mental health? Turns out, you’re not imagining things. Our new analysis[1] of eight years of data from the New Zeal...

Going Off the Beaten Path? Here's How to Power Up Without the Grid

There’s something incredibly freeing about heading off the beaten path. No traffic, no crowded campsites, no glowing screens in every direction — just you, the landscape, and the...