The Times Australia
News From Asia

.

Metamorphosis By De Beers: Prelude

Introducing the first chapter of De Beers’ magnificent new High Jewellery collection, inspired by Mother Nature’s transformation through the seasons

PARIS, FRANCE - Media OutReach - 3 February 2023 - In nature, change is the only constant.

Seasons shift as flower buds blossom, bloom and fade. A caterpillar forms a chrysalis, preparing for its magical transformation into a butterfly. Beneath the earth's crust, billions of years ago, a slow tectonic alchemy created ancient deposits of rough diamonds, the fruits of which are still being revealed. And it is through gradual adaptations that we achieve our innermost potential. De Beers pays homage to Mother Nature's constant evolution with Metamorphosis by De Beers, a High Jewellery collection dedicated to the transformative power of natural diamonds.


Launching in January 2023 during Paris Couture Week, Prelude is the first chapter of the new collection, with a further chapter to be revealed in July 2023. Prelude explores the cyclical rhythm of time, harmoniously capturing the four seasons within nine one-of-a-kind designs.

With a focus on exceptional craftsmanship, Metamorphosis by De Beers encapsulates the transformation at the heart of De Beers, the only global luxury brand that begins at the source. De Beers realises the potential of rough diamonds, transforming these treasures of nature into one-of-a-kind High Jewellery that radiates magnetic beauty. The collection continues the evolution of the House itself, with artistic and technically ambitious designs that celebrate artisanal skills as well as the rare beauty of the raw materials.

The Prelude set showcases an array of expert goldsmithing and diamond-setting techniques, including serti neige (snow setting), fil couteau (knife-edge) and perlage (gold beading). Spring, summer, autumn and winter collide, with each season represented through different design signatures, coloured metals, diamonds and settings. The collection combines white, yellow and rose gold with white, brown and fancy-coloured diamonds, selected to evoke the hues of each season.

Nature's metamorphic power is mirrored by an element of transformability in four of the nine pieces. A majestic transformable necklace features four diamond strands – one for each season – strung between two removeable clasps. Bead-set white diamonds and star-set yellow diamonds are joined by fil couteau to mimic the fledgling buds of spring; a twisted rope of diamond-set yellow gold evokes ripples on summer sand; brown diamonds set in rose-gold triangles conjure autumn's russet leaves; and white gold serti neige represents the glacial beauty of winter.

In a contemporary ear cuff, each diamond strand is finished with a coloured-titanium chrysalis, hinting at the beginnings of nature's most magnificent metamorphosis. The chrysalises can be removed and worn on a charm bracelet. Elsewhere, the four strands form a ring jacket for a 3.06 carat D-Flawless diamond solitaire from the De Beers Natural Works of Art collection, which can be interchanged with a pavé-set diamond ring. Another necklace features a detachable pear-shaped clip which can be worn as a brooch.

"In Metamorphosis by De Beers we have transformed the spontaneous beauty of nature into our most complex and innovative designs yet," says Céline Assimon, CEO of De Beers Jewellers. "Each design in our Prelude set showcases a masterclass of artisanal savoir-faire – we have honed in on the details, combining antique-inspired settings with contemporary techniques such as coloured titanium. We have pushed the boundaries with the ear cuff, which has a mesmerising sense of movement and volume. It's a very modern approach to classical High Jewellery, reflecting De Beers' DNA of excellence through experimentation and constant innovation."

Hashtag: #DeBeers #DeBeersHK #naturaldiamonds

The issuer is solely responsible for the content of this announcement.

About De Beers Jewellers

Founded in London, with a flagship store on Old Bond Street and a presence in the most exclusive locations around the world, De Beers Jewellers is the pinnacle of luxury diamond jewellery. Building on De Beers' 130 years of expertise, the House glorifies the world's most beautiful diamonds through creativity and craftsmanship in bold, distinctive designs.

De Beers is invested in ensuring all the diamonds it discovers create a lasting positive impact for people and the places where they are found. This comes with a pledge to build a better future – one that is fairer, safer, cleaner and healthier, in which communities thrive, ethical practices are maintained, and the natural environment is protected. We call this long-term commitment Building Forever.

De Beers Jewellers has 37 stores globally and ships to 15 markets via .

FB: @DeBeers
IG: @debeersofficial

Times Magazine

DIY Is In: How Aussie Parents Are Redefining Birthday Parties

When planning his daughter’s birthday, Rich opted for a DIY approach, inspired by her love for drawing maps and giving clues. Their weekend tradition of hiding treats at home sparked the idea, and with a pirate ship playground already chosen as t...

When Touchscreens Turn Temperamental: What to Do Before You Panic

When your touchscreen starts acting up, ignoring taps, registering phantom touches, or freezing entirely, it can feel like your entire setup is falling apart. Before you rush to replace the device, it’s worth taking a deep breath and exploring what c...

Why Social Media Marketing Matters for Businesses in Australia

Today social media is a big part of daily life. All over Australia people use Facebook, Instagram, TikTok , LinkedIn and Twitter to stay connected, share updates and find new ideas. For businesses this means a great chance to reach new customers and...

Building an AI-First Culture in Your Company

AI isn't just something to think about anymore - it's becoming part of how we live and work, whether we like it or not. At the office, it definitely helps us move faster. But here's the thing: just using tools like ChatGPT or plugging AI into your wo...

Data Management Isn't Just About Tech—Here’s Why It’s a Human Problem Too

Photo by Kevin Kuby Manuel O. Diaz Jr.We live in a world drowning in data. Every click, swipe, medical scan, and financial transaction generates information, so much that managing it all has become one of the biggest challenges of our digital age. Bu...

Headless CMS in Digital Twins and 3D Product Experiences

Image by freepik As the metaverse becomes more advanced and accessible, it's clear that multiple sectors will use digital twins and 3D product experiences to visualize, connect, and streamline efforts better. A digital twin is a virtual replica of ...

The Times Features

Après Skrew: Peanut Butter Whiskey Turns Australia’s Winter Parties Upside Down

This August, winter in Australia is about to get a lot nuttier. Skrewball Whiskey, the cult U.S. peanut butter whiskey that’s taken the world by storm, is bringing its bold brand o...

450 people queue for first taste of Pappa Flock’s crispy chicken as first restaurant opens in Queensland

Queenslanders turned out in flocks for the opening of Pappa Flock's first Queensland restaurant, with 450 people lining up to get their hands on the TikTok famous crispy crunchy ch...

How to Choose a Cosmetic Clinic That Aligns With Your Aesthetic Goals

Clinics that align with your goals prioritise subtlety, safety, and client input Strong results come from experience, not trends or treatment bundles A proper consultation fe...

7 Non-Invasive Options That Can Subtly Enhance Your Features

Non-invasive treatments can refresh your appearance with minimal downtime Options range from anti-wrinkle treatments to advanced skin therapies Many results appear gradually ...

What is creatine? What does the science say about its claims to build muscle and boost brain health?

If you’ve walked down the wellness aisle at your local supermarket recently, or scrolled the latest wellness trends on social media, you’ve likely heard about creatine. Creati...

Whole House Water Filters: Essential or Optional for Australian Homes?

Access to clean, safe water is something most Australians take for granted—but the reality can be more complex. Our country’s unique climate, frequent droughts, and occasional ...