Google AI
The Times Australia

Times Media Advertising

Sqkii launches #HuntTheMouse  - The World’s Simplest S$1m Cash Hunt in Singapore

More coins, more cash prizes, more features and a gold coin worth S$500,000 await the most accomplished hunters

SINGAPORE - Media OutReach Newswire - 28 October 2024 - From 10th October to 9th November 2024, Singapore will be the hunting ground for the world’s simplest million-dollar cash hunt, #HuntTheMouse.

Boasting the biggest cash prize pool to date, #HuntTheMouse, in this fifth iteration, raises its stakes from total prize money of S$100,000 in 2023 to S$1,000,000 this year, with a grand prize of S$500,000.

#HuntTheMouse - The World’s Simplest S$1m Cash Hunt in Singapore
#HuntTheMouse - The World’s Simplest S$1m Cash Hunt in Singapore

The number of silver coins will also increase from 100 in 2023 to 300 this year to amplify the level of thrill and participation. In this 30-day event, one S$500,000 gold coin, and 300 silver coins of two values – S$2,500 and S$500, will be hidden in various spots across Singapore progressively. The breakdown of the coins is as follows:
• 1 x S$500,000 gold coin
• 175 x S$2,500 silver coins
• 125 x S$500 silver coins

#HuntTheMouse is free to play and open to Singapore residents and tourists. Players, better known as hunters, are recommended to follow the hints, and the real-time map on the game website to be the first to locate these coins and redeem its corresponding cash value.

This year, the game launches four new power-up features on top of the existing Crystals to help hunters get ahead:

  1. Coin Sonar – This power-up feature allows hunters to scan the area around them to zoom in to a more precise location for a silver coin, and provides instant feedback on whether the silver coin is within their selected range.
  2. Metal Detector - In beta, hunters can activate this power-up feature when inside any silver coin circle to turn their phone into a metal detector. This feature scans the surrounding vicinity for one minute and provides visual feedback on the proximity to the coin as the hunter moves around.
  3. Beacon – Any player can unlock this feature by completing specific brand actions. The Beacon can then be placed anywhere on the map, allowing all players within one kilometre radius to enjoy discounted power-up usage for ten minutes.
  4. Pedometer – Promoting active lifestyle and healthy living, the pedometer tracks step count while on the hunt! Players will also be rewarded with Crystals for hitting specific step counts through daily missions.

“This year’s #HuntTheMouse marks a significant milestone and we are immensely proud of how the game has grown from what began at Nanyang Technological University with a S$800 prize for a single winner,” shares Mr Kenny Choy, CEO & co-founder of Sqkii, the gamification company behind #HuntTheMouse.

HOW TO PLAY
First to find the coin gets to redeem cash of corresponding value.

Hints
Hunters can get visual hints on a real-time map on the game website to locate the coins. Hints for the gold coin will be posted daily on Sqkii’s Facebook, Instagram, and Telegram channels from day one. Circles on the in-game map, which indicate possible silver coin locations, will shrink between 15 to 60 minutes intervals. The real-time map will also eliminate improbable gold coin locations three times a day at 10am, 2pm, and 6pm daily.

Getting Ahead in the Game
Hunters can also perform brand actions by partners and participating merchants listed on the game website to earn Crystals and make use of the new power-up features to get ahead in the game. For those hunting for the gold coin, these Crystals can be used to obtain more gold coin hints and eliminate gold coin locations. As for the silver coins, the Crystals can also be used to shrink silver coin circles and activate the Coin Sonar or the Metal Detector to narrow down selected silver coin location to give them a competitive advantage over others.

PARTICIPATING PARTNERS:
Tiger Brokers, National Crime Prevention Council, Burger King, Lendlease, Nestlé Professional, myVillage, TADA, Etiqa, SF Juice, SaladStop!, amps tea, GOPIZZA, Kith Café, Tuk Tuk Cha, COCA, Kakurega, Kanada-Ya, Kind Kones, Eater’s Market, The Fragment Room, The JellyHearts and more.

Hashtag: #HuntTheMouse





The issuer is solely responsible for the content of this announcement.

Sqkii Pte Ltd

Sqkii is a gamification company in Singapore that helps brands achieve incremental revenue and other business objectives using games. Its award-winning viral games have driven outstanding return on investment for brands, including more than 300,000 incremental rides in Grab’s #GrabRewardsville, and over 200,000 cashless payments in DBS Bank’s #HuntYourZodiac. Most known for #HuntTheMouse, their signature cash hunt that gives away cash to players, Sqkii has recorded more than 1,000,000 players over their hunts and generated over S$3,000,000 in incremental revenue for participating brands. Plans are in the pipeline to progressively expand #HuntTheMouse beyond the shores of Singapore to cities across Asia-Pacific.

Times Magazine

Quickest Way of Getting Rid of Your Old Cars in Brisbane?

If you are done searching for a practical solution for quickly getting rid of your old car, this w...

The Human Supplement Craze Has Officially Gone to the Dogs (Literally)

Australians’ appetite for supplements is no longer limited to their own vitamin cabinets. New reta...

AI Guilt: It’s Real — But it is irrational

Artificial intelligence is rapidly becoming one of the most powerful tools ever made available to ...

Australians Are Keeping Their Cars Longer — And It’s Changing The Market

Australia’s car market is undergoing a subtle but important transformation. People are keeping th...

Streaming Fatigue: Australians Overwhelmed By Subscriptions

Streaming was once supposed to simplify entertainment. Instead, many Australians now feel overwhe...

Why Shopping Centres No Longer Feel Exciting

There was a time when going to the shopping centre felt like an event. Families spent entire Satu...

The Times Features

The Blood Test That Could Change Colon Cancer Screening…

A simple blood test that may one day reduce the need for colonoscopies is generating enormous inte...

Recovering at Home After Surgery: The Role of Mobile Re…

Recovering from surgery can be both physically and emotionally challenging. Whether it is a joint ...

Children and Screens: The Growing Health Challenge Faci…

Once upon a time, parents worried that children spent too much time reading books indoors instead ...

FIRE PIT CINEMA. A New Winter Ritual Comes to Canberra

A Winter Night of Mulled Wine, Firelight & Christmas Movies Canberra, Wednesday 27th May - Fo...

Why Professional House Painting in Melbourne Adds Long-…

There is a particular kind of frustration about which Melbourne homeowners rarely talk about openl...

Residential HVAC Systems in Australia: What Homeowners …

Australia’s residential HVAC market is evolving rapidly as households face hotter summers, rising ...

The Biden Administration: Did The Inquiry Establish Who…

Questions surrounding former US President Joe Biden and his health while in office continue to dom...

Nationals move Bill to protect women. Sall Grover inter…

Matt Canavan  All good. Look, well, it's great to be here with my friend and colleague, Alison Pe...

The Human Supplement Craze Has Officially Gone to the D…

Australians’ appetite for supplements is no longer limited to their own vitamin cabinets. New reta...