Times Media Advertising

The Times Australia
News From Asia

.

Appier Drives GenAI-Powered Creatives Transformation with AdCreative.ai, Empowering Hong Kong Brands to Accelerate into the Agentic AI Marketing Era

HONG KONG SAR - Media OutReach Newswire - 12 September 2025 - Appier (TSE: 4180), an AI-native SaaS company specializing in AdTech and MarTech solutions, today hosted the GenAI for Marketing Asia Pacific roadshow in Hong Kong, demonstrating how its Generative AI-powered creative platform AdCreative.ai is helping local brands scale creativity, reduce costs and drive measurable performance, alongside its Agentic AI solutions designed for marketers.



Appier CEO and co-founder Chih-Han Yu at the GenAI for Marketing Asia Pacific roadshow in Hong Kong.
Appier CEO and co-founder Chih-Han Yu at the GenAI for Marketing Asia Pacific roadshow in Hong Kong.

AdCreative.ai enables brands to generate commercial videos, images, and interactive ad assets quickly and at scale. It also integrates Appier’s seven upgraded AI Agents—Coding Agent, Director Agent, Sales Agent, Campaign Agent, Service Agent, Audience Agent, and Insight Agent, delivering data-driven insights and performance predictions that help marketers achieve scalable, ROI-driven marketing with greater speed, intelligence, and efficiency. The event drew over 100 marketers and advertisers from leading brands and agencies to explore the future of AI-driven marketing.

Recent research underscores the momentum. According to McKinsey, 78% of companies have already deployed AI in at least one business function, with marketing among the top. BCG projects that more than 90% of companies in APAC are planning to scale up GenAI over two years, citing its ability to cut costs and accelerate revenue growth. With its role as an innovation hub, Hong Kong provides fertile ground for brands to experiment, adopt and scale AI solutions.

“Fast-changing consumer markets are placing new demands on Hong Kong brands, particularly in balancing creativity with global expansion,” said Apple Chu, Head of Ad Cloud Sales, Hong Kong, Appier. “High-performing creatives are traditionally costly and time-consuming to produce. AdCreative.ai streamlines this process, delivering diverse formats such as product videos, UGC, and playable ads with compliance checks and performance predictions, becoming a true growth engine for brands.”

“AdCreative.ai’s creative power, combined with Appier’s enterprise Agentic AI solutions’ strengths in data integration, predictive analytics and personalized engagement, is opening a new chapter in data-driven creative marketing,” added Allen Chen, Senior Director of Enterprise Solutions Sales, Greater China, Appier,“ We are enabling Hong Kong brands to understand user behavior, achieve smarter segmentation and activate real-time insights, powering personalized, scalable workflows that improve ROI and keep brands ahead in today’s dynamic market.”

Hong Kong Brands Already Benefiting

Several leading Hong Kong brands have already embraced AdCreative.ai with measurable success:

Future Salad, founded in 2020, is a Hong Kong food-tech company expanding into the overseas market. To address resource limits in producing large volumes of product launch videos to test audience reactions, it adopted AdCreative.ai to overcome filming location restrictions and ensure brand-consistent assets with accurate logo placement. Results exceeded other AI tools: CTR rose 82%, CPC fell 35%, CVR improved 71%, and ROAS surged 143%, making it a key driver of Future Salad’s AI marketing transformation.

Lukfook Jewellery established its first shop in Hong Kong in 1991, marking over thirty years of history. As a brand under Lukfook Group (0590), a listed company on the Main Board of the Hong Kong Stock Exchange, Lukfook Jewellery has earned the trust and admiration of customers through its strong brand reputation, product quality, and commitment to its "Six Heartfelt Services" service standard. AdCreative.ai helps Lukfook preserve jewelry ad aesthetics, cut costly manual workflows, quickly generate diverse creatives, and accelerate AI-enabled e-commerce marketing transformation.

The Korner, founded in 2015, is a Hong Kong footwear brand blending elegance and comfort, with over 20 stores. For its Snoopy collaboration, it used AdCreative.ai to generate commercial videos. Traditional production took 3–4 weeks and heavy resources across social, ad platforms, EDMs, and in-store displays. With AdCreative.ai, videos were produced in hours, personalized to audience preferences, enabling scalable customization, reducing design time, improving ROAS, and doubling video views versus similar campaigns.

As marketing enters a new era, Appier is building on more than a decade of AI expertise to empower brands. Through its AI product suite—Ad Cloud, Personalization Cloud and Data Cloud, Appier delivers Autonomous, Adaptive and Agentic AI solutions that span the entire customer journey, from audience insights and omnichannel marketing to creative generation. Appier remains committed to helping brands turn AI into ROI, equipping Hong Kong enterprises to stay agile and competitive in the Agentic AI era.
Hashtag: #AI #AgenticAI #GenAI #MarTech #AdTech #Appier





Wechat: Appier 沛星互动科技

The issuer is solely responsible for the content of this announcement.

About Appier

Appier (TSE: 4180) is an AI-native SaaS company that empowers businesses to create value through cutting-edge AdTech and MarTech solutions. Founded in 2012 with the vision of “Making AI Easy by Making Software Intelligent,” Appier helps businesses turn AI into ROI through its Ad Cloud, Personalization Cloud, and Data Cloud—each powered by Agentic AI that enables autonomous, adaptive, and real-time decision-making. Today, Appier operates 17 offices across APAC, the US, and EMEA, and is listed on the Tokyo Stock Exchange. Learn more at.

Times Magazine

Cartier: Discover the Collection That Became a Global Symbol of Luxury

Few luxury brands carry the same instant recognition as Cartier. The name itself evokes images of...

Cheap Wine in Australia: The Golden Age of Affordable Drinking

Australia has long enjoyed a reputation as one of the world’s great wine-producing nations, but fo...

Federal Budget and Motoring: Luxury Car Tax, Fuel Excise and the Cost of Driving in Australia

For millions of Australians, the Federal Budget is not an abstract economic document discussed onl...

Buying a New Car: Insider Tips

Buying a new car is one of the largest purchases many Australians make outside buying a home. Yet ...

Hybrid Vehicles: What Is a Hybrid, an EV and a Plug-In Hybrid?

Australia’s car market is changing faster than at any point since the decline of the local Holden ...

Chinese Cars: If You Are Not Willing to Risk Buying One, What Are the Current Affordable Petrol Alternatives

For years Australian motorists shopping for an affordable new car generally looked toward familiar...

The Times Features

What to Expect from Your First Invisalign Treatment Con…

Thinking about straightening your teeth but not keen on traditional braces? You’re not alone. A lo...

Day Spa Culture in Australia: What to Look For Before B…

The modern day spa is no longer viewed as an occasional luxury reserved for celebrities, honeymoon...

The Rocks and Circular Quay: Ten Restaurants

Restaurants That Showcase Sydney Dining at Its Best Sydney’s dining scene has always benefited from...

Australian Fashion Week: Local Style Takes Centre Stage

Australian fashion is once again stepping onto the global stage as Australian Fashion Week draws d...

Selling a House in Sydney: Did the Budget Make It More …

For many Australians, selling a home should be one of life’s simpler financial transactions. Find...

Cheap Wine in Australia: The Golden Age of Affordable D…

Australia has long enjoyed a reputation as one of the world’s great wine-producing nations, but fo...

Korean Food and Longevity

South Korean Food and Longevity: Why the World Is Suddenly Paying Attention For years, people aro...

Pretty Woman: The Movie That Keeps On Giving

Some films entertain audiences for a few months and quietly fade into cinematic history. Others be...

The Departure Tax Rise: Travellers Pay — But So Does Au…

Australians booking overseas holidays are becoming increasingly familiar with a harsh reality of m...