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Grok is Elon Musk’s new sassy, foul-mouthed AI. But who exactly is it made for?

  • Written by Nataliya Ilyushina, Research Fellow, Blockchain Innovation Hub, RMIT University
Grok is Elon Musk’s new sassy, foul-mouthed AI. But who exactly is it made for?Shutterstock

On November 4, X owner Elon Musk unveiled his new AI chatbot Grok: a sarcastic ChatGPT alternative supposedly “modelled” after The Hitchhiker’s Guide to the Galaxy, one of Musk’s favourite books.

The verb Grok means “to understand intuitively or by empathy, to establish rapport with”. Science-fiction...

Read more: Grok is Elon Musk’s new sassy, foul-mouthed AI. But who exactly is it made for?

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