The Times Australia
Fisher and Paykel Appliances
Small Business News

.

How to engage customers with custom stickers & merchandise

  • Written by NewsServices.com

If you are looking for creative ways to engage your customers or promote your business on a low budget, using custom stickers and merchandise in your marketing campaign may be helpful. Here are some of the ways you can engage customers with custom stickers and merchandise:

Give Custom Stickers and Merchandise as Gifts

Whether you run an online business or a brick-and-mortar one, custom stickers and merchandise can seal the deal for you. Giving custom stickers or custom merchandise like sweatshirts, drinkware, bags, phone cases etc. as loyalty gifts or gifts with purchases is a very effective way to engage customers.

Hand Out Custom Stickers and Merchandise at Grand Events

If you’re throwing a special event to promote your brand, distributing custom stickers and merchandise will help you create maximum brand awareness. A custom t-shirt with your brand’s logo printed on it can go a long way in driving customers to your business. Custom merchandise can help you communicate the look and the feel of your brand effectively to your potential customers. Therefore, grand events like a product launching ceremony or store inauguration should be leveraged to distribute custom stickers and merchandise.

Apply Custom Stickers at your Storefront

Luring customers from outside can be really easy with well-designed custom stickers on your storefront windows. Custom vinyl stickers can stay up to a year outside without fading and can easily be removed without leaving any residue.

Give Out Custom Stickers and Merchandise at Trade Fairs

While displaying your products at a trade show, you can hand out custom stickers and merchandise to promote your brand. Since trade fairs bring you and all your competitors together, you need to have something that makes your brand stand out.

Attendees at a trade show are always attracted to uniqueness. If you are doing something that other vendors are not, you will lure them to your booth. There are different ways to hand out stickers and merchandise at a trade fair. Most brands use competitions and games to hand out custom merchandise. However, you can employ other ways like giving out custom stickers to everyone who passes through your booth. Custom stickers are usually inexpensive than other merchandise and therefore can be handed out in large quantities.

Handing out well-designed custom stickers from Stickeroo with funny or inspirational messages can be a great way to create brand awareness. Custom vinyl stickers that can be easily applied to the personal belongings of the attendees can organically promote your brand. In fact, they can help you generate a word-of-mouth advertising without a word being spoken.

Sell Custom Merchandise as Branded Items

If you run a retail business, you should capitalize on impulse purchases to increase order value. One way to do that is to ask your customer if they want to buy something from your custom merchandise when they are checking out. Placing custom merchandise at the end of the aisle or near the counter can get you the last-second purchase that will bring in money while sending out a word-of-mouth ad generating item.

Property Times

Understanding Kerbside Valuation: A Practical Guide for Property Owners

When it comes to property transactions, not every situation requires a full, detailed valuation. In many cases, lenders, investors, or homeowners simply need a quick, efficient assessment of a property’s approximate market value. This is where a ke...

Why the Prevailing RBA Mortgage Interest Rates Are Not to Blame for the Continuing Rise in Residential Dwelling Prices

Australia’s housing market remains one of the most debated economic issues of the decade. Despite successive Reserve Bank of Australia (RBA) interest rate hikes aimed at cooling demand, residential dwelling prices across most capital cities and man...

How Real Estate Agent Commissions Work in Australian States and Territories

When buying or selling property in Australia, one of the biggest costs—beyond the property price itself—comes from real estate agent commissions. These commissions are the fees agents charge for marketing, negotiating, and finalising the sale of ...

Understanding Centrelink Investment Property Valuation: A Guide for Australian Property Owners

Introduction Owning an investment property in Australia can bring financial stability — but it also comes with responsibilities, especially when it comes to Centrelink assessments. Whether you’re applying for age pensions, disability benefits, or ...

Food & Dining

How healthy are the hundreds of confectionery options and soft drinks

Walk into any big Australian supermarket and the first thing that hits you isn’t the smell of fresh bread or the neatly stacked veggies – it’s walls of chocolate bars, lolly bags, energy drinks and two-litre bottles of cola staring you down from ...

Menulog is closing in Australia. Could food delivery soon cost more?

It’s been a rocky road for Australia’s food delivery sector. Over the past decade, major platforms and a smattering of daring, minor players have been jostling for market share. That’s brought rapid change – and also seen several high-profile bus...

Restaurants to visit in St Kilda and South Yarra

Here are six highly-recommended restaurants split between the seaside suburb of St Kilda and the stylish inner-east locale of South Yarra, Melbourne — perfect if you’re planning a food-lovers outing. I’ve included details about what makes each sp...

How early is too early’ for Hot Cross Buns to hit supermarket and bakery shelves

Every year, Australians find themselves in the middle of the nation’s most delicious dilemmas - when is too early for hot cross buns? As soon as the first packs appear in supermarket aisles on Boxing Day, the country divides into two camps: the d...

Business Times

Partnership repaints approach to tradie mental health crisis

Haymes Paint Shop has supercharged its commitment to blue-collar counselling service TIACS to encourage Aussie tradies to ‘...

YepAI Emerges as AI Dark Horse, Launches V3 SuperAgent to Revolut…

November 24, 2025 – YepAI today announced the launch of its V3 SuperAgent, an enhanced AI platform designed to streamlin...

What SMEs Should Look For When Choosing a Shared Office in 2026

Small and medium-sized enterprises remain the backbone of Australia’s economy. As of mid-2024, small businesses accounted f...

The Times Features

Why the Mortgage Industry Needs More Women (And What We're Actually Doing About It)

I've been in fintech and the mortgage industry for about a year and a half now. My background is i...

Inflation jumps in October, adding to pressure on government to make budget savings

Annual inflation rose[1] to a 16-month high of 3.8% in October, adding to pressure on the govern...

Transforming Addiction Treatment Marketing Across Australasia & Southeast Asia

In a competitive and highly regulated space like addiction treatment, standing out online is no sm...

Aiper Scuba X1 Robotic Pool Cleaner Review: Powerful Cleaning, Smart Design

If you’re anything like me, the dream is a pool that always looks swimmable without you having to ha...

YepAI Emerges as AI Dark Horse, Launches V3 SuperAgent to Revolutionize E-commerce

November 24, 2025 – YepAI today announced the launch of its V3 SuperAgent, an enhanced AI platf...

What SMEs Should Look For When Choosing a Shared Office in 2026

Small and medium-sized enterprises remain the backbone of Australia’s economy. As of mid-2024, sma...

Anthony Albanese Probably Won’t Lead Labor Into the Next Federal Election — So Who Will?

As Australia edges closer to the next federal election, a quiet but unmistakable shift is rippli...

Top doctors tip into AI medtech capital raise a second time as Aussie start up expands globally

Medow Health AI, an Australian start up developing AI native tools for specialist doctors to  auto...

Record-breaking prize home draw offers Aussies a shot at luxury living

With home ownership slipping out of reach for many Australians, a growing number are snapping up...