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50 years on, Dungeons & Dragons is still a gaming staple. What’s behind its monumental success?

  • Written by: Lisa M. Given, Professor of Information Sciences & Director, Social Change Enabling Impact Platform, RMIT University
50 years on, Dungeons & Dragons is still a gaming staple. What’s behind its monumental success?Shutterstock

Half a century on from its creation, Dungeons & Dragons (D&D) continues to attract millions of players across demographics.

The tabletop role-playing game truly has cemented its position in an increasingly competitive market, valued at more than US$15 billion (A$23 billion) in 2022.

How is a fantasy game from 1974 still capturing...

Read more: 50 years on, Dungeons & Dragons is still a gaming staple. What’s behind its monumental success?

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